From SMS Registration Team
Let’s unblock this 5 million revenue feature
SMB vs Enterprise users
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Let’s talk about process!
What is SMS Registration?
In North America, it is mandatory for business SMS products to comply with carrier requirements to prevent the abuse of large numbers of messages
What is the Problem?
- Manual process
BOTH RC customers AND RC internal operation team
- Time consuming and hard to maintain
Solutions
- Make it Self-serve
Admin Portal to guide the complex registration process
- BUT!!! Balance the needs from
SMB and Enterprise users
Personas
- Identify the different needs from SMB and Enterprise users
Key Screens - Designs
SMB user can register with 1-click by picking starter package and upgrade later, with less complex registration process
Enterprise user can choose standard to register manually which is more complex because Brands and Campaigns are needed and user can use instruction cards to guide the step by step setup